What to wear to look Artsy? Wear bright and colorful clothes with a quirky style, made of mostly hand made fabrics and pair them with handcrafted accessories. Grunge style fashion styles types This is a style that originated in the 80s (as part of the grunge music) with a heavy emphasis on layering and oversized silhouettes with a casual nonchalant attitude. How to dress in the Grunge style? The staples of this style include leather jackets, flannel shirts, metallic jackets, ripped denim, crop tops, cool slogan t-shirts, combat boots, fishnet stockings, beanies, mom jeans, and slouchy sweaters. Baggy, torn and messy clothes are constants in this working-class fashion style. Punk fashion styles of punks “I was just using fashion as a way to express my resistance and to be rebellious. It was my ambition to understand the world I live in.” This quote from Vivienne Westwood, the flag bearer of this fashion style encapsulates the whole theory of punk style.
What clothes make the punk style unique? Clothes in this category include T-shirts with defiant and provocative wordings, fishnet stockings, leather jackets, studded black boots, tight black pants, skater skirt, startling colorful short spiky hair (Mohawk), black colored clothing. Combine this with Dark eyelined eyes, lots of body piercings and tattoos and you have punk. Mid 1980 was the peak time of this fashion. Neofascist punk, straight edge punk, cyberpunk, emo punk are other variations of this style. Learn more details about Punk fashion here. Boho/Bohemian chic fashionable styles for boho girls Hippie style of the 70s consisted of long hair, brightly colored clothing made in free and flowy fabrics with exotic bold prints and patterns and, bell bottom pants. Boho chic is the modern-day variation of the hippie style. Adapted to the modern sentiments this style uses clothes made of natural materials or things which are handcrafted. The colorful nature of this style and the free-spirited way can be seen in the relaxed fit of all the clothing belonging to this type.
How to look Bohemian? Casual clothes in earthy colors and natural materials. A flowing or billowy maxi dress, tiered skirts, lots of beaded bracelets, flip flops, and jute bags are all part of bohemian wear. A boho-chic wears all these elements with more panache and designer jeans. Learn about the 15 elements that are essential in a boho bohemian fashion style here. Biker fashion fashion styles This is the fashion that emulates what Bikers would wear. What does a Biker chic wear? Leather jackets, motorcycle vests, skin tight pants or leather pants, exposed zippers as embellishments, boots and the symbol of the skull in accessories. You can read about the 5 must have elements of biker chic fashion here.
Psychedelic Fashion style This is a colorful fashion style which is a combination of many styles – clothes are mostly in colorful printed fabrics. Intense and bold colors were mostly used like purple and orange. Ethnic prints like paisley prints are also used in clothes. Cosplay Fashion do you have a particular clothing style? Cosplay is big. If you are not the type, you wouldn’t know, but if you are, you would know how big. This refers to dressing up to look like their favorite characters or in period costumes. It is not an everyday fashion, but still a preferred way of dressing of many. Anime characters and Furries are a craze for some people. Furries refer to dressing like a furry animal. Read this article to know how popular this way of dressing is. Read more about what is cosplay and what is a cosplayer here. Haute Couture fashion style This refers to exclusive custom-fitted exquisite clothing made by high end designers. Celebrities regularly use haute couture designer gowns and ensembles for their functions/celebrations.
If you like this fashion style you will have to shell out a hell of a lot of money for each of the creations. But then, to look like a million bucks you have to spend. Read more on Haute couture here. Modest fashion modest fashion This refers to a style of clothing that is loose fitting, comfortable and modest with very less skin revealing. It is usually associated with religious beliefs or a liking for androgynous clothing. What clothes can be classified as Modest wear? Long length tunics are typical of this style. Long loose pants and loose full sleeved tops. Scarves covering the head. Burkini is a modestwear version of the bikini.
Prairie chic style parairie dress This refers to a romantic and feminine style similar to the dressing of the pioneer women. What would you wear if you like prairie chic style? The long dresses in this style will sport high necklines and ruffled trims and puffy sleeves will usually be made of subtly floral light weight fabric in earth in light soft and earthy shades. Lace up boots will usually be used with these feminine dresses. Rave fashion fashion style - rave This is closely related to punk fashion and hip hop culture. It went against the societal norms in the 1990s with midriff revealing colorful and cropped baby doll shirts and visors. How to dress in Rave style? You should have crop tops, booty shorts, baggy pants, jumpsuits, and other clothing in bold colors, fishnet stockings, colorful leg warmers and platform shoes. A visor on the head would finish the look.
Pin up Girl This is a sassy retro-dressing style of the early 1940s. It is an attractive way of dressing in pretty dresses a la Marilyn Monroe. How to dress as a pin up girl? You need to have a vintage Swing Dress, or a shapely hostess gown or a wiggle dress or skirt ; capri pants paired with a croped top or tied-front top. Top it all with dark sunglasses. Flamboyant style flambuoyant style of clothing This is a style characterized by startling colors and exaggerated styling, meant for attracting attention. Ankara Fashion Style what is your style in clothes Ankara fashion style refers to wearing clothes made of the vibrant and colorful patterned African wax print fabric.
Arthoe Fashion Style This fashion style has its origin in the Tumblr and is inspired by a love for arts, color and flowers. It was popular during the 1900s and 2010s. What outfits are there in the Arthoe style? The typical garments in this style are Overalls or mom jeans, graphic tees usually in mustard yellow which may be plain or striped, art socks and sneakers or Mary janes. Have you found your fashion style? which is your clothing style today In fashion, there is constant shifting in clothing styles – in industry trends as well as individual preferences. A person may be as fickle as wanting to dress like a professional diva one day and in a pin-up style the next. Another may decide on a particular style and stick to it for life – ask a hard-core goth girl to wear pink and you will know! Whatever you want to be, there is a style and a name for it. If you still haven’t found your style among this lot, there are many other clothing aesthetic styles, don’t worry. You are not excluded.
Interested in starting an online clothing store? Well, now is the best time to do it! Right now in the outbreak of COVID-19, it’s even more common to buy clothes online as people prefer to stay at home. Fashion is certainly one of the most profitable ecommerce niches. Statista predicts that the apparel, footwear, and accessories online retail sector in the U.S. will get a profit of about 153 billion dollars by 2024. Elogic has been in the ecommerce business for 10+ years. We’ve built online stores for successful fashion brands (check out our projects – Joie, Marimekko, Amsale, Roller Rabbit ) and we’ve also seen dozens of fashion businesses appear and disappear. One of the biggest mistakes merchants make is not following all the necessary steps to starting an online clothing business. In today’s guide, we will explain all the basic steps of starting your first clothing line from scratch to launch a fascinating, operational, and durable online clothing business. Carry on reading to learn useful tips on how to start an online clothing store that generates both traffic and revenue. Let’s get started!
How to Start a Successful Clothing Brand Online We’ve come up with 7 important steps to help you start a successful online clothing store. Take your time to go through each of these stages to ensure a successful launch. Find your niche The first step to starting an online clothing store is to figure out which clothing niche you wish to sell in. Finding the right niche will help you to select products that appeal to your potential customers. The better you understand the needs of your customers, the better your chances of producing goods your customers need. So how to opt for the best niche for the apparel business? Here are two major aspects to consider before deciding on your niche: Select a clothing niche that you’re passionate about and have a great interest in. Make sure the niche you opt for is in high demand to provide a potential income. You can use marketing channels such as Amazon, Alibaba, and AliExpress to get insights into the most popular clothing categories. Amazon best sellers in women’s clothing Choose which clothing products to sell Once you’ve decided on a niche, the next step in launching a successful online clothing store is to choose exactly what your fashion boutique will sell online. What will you be selling: jeans or coats? The fashion market is almost endless, and there is a great variety of variants within the niche you’re trading in.
Here are some useful tips for picking products to sell online: Start small In the early stages of starting your own clothing store online, it’s better to start small and focus on one specific area. Of course, it’s quite tempting to offer various products for everyone. If you decide to launch a fashion store with designer clothes, plan to offer only men’s clothing or only women’s clothing. Or you decide to start a clothing shop that offers sports apparel. In such a case, don’t stir up trouble by adding to your product catalog random dresses and jewelry. If your clothing store becomes a hit with shoppers and you there is a demand for other goods, then you can add them. Until then, focus on one particular type of clothes. Plan for the future Planning for the future is also important when choosing what to sell online. Think about where you want to get with your fashion brand in the coming years, and bear in mind the ultimate goal. Make sure you will be able to add new or trending items to clothing lines easily.
To find out the right products to sell, carry out market share research. You can use different SEO tools such as Semrush and Moz to get insights on top-selling products on your competitors’ ecommerce stores. Moreover, you could also analyze different clothing brands to see what makes them generate profit. A useful tool for figuring out popular products is Google Trends. This searching tool tells you how many Google users have searched for a certain product in recent years. Crop tops search on Googe Trends Struggling to find high-profit margin products? Check out our blog post to find out trending products to sell online in 2022. Decide on your online clothing business model Now that you have product ideas for your ecommerce business, it’s time to decide on a business model for your boutique. There are four main types of business models that online clothing businesses stores belong to:
Print-on-demand A clothing line from scratch Private label Dropshipping Let’s look at each of them in detail. Print-on-demand Print-on-demand is the easiest type of online clothing business model that enables you to launch an online apparel store quickly, at a low cost. You just need to print the desired design on blank apparel such as t-shirts, hats, bags, etc., using an inkjet printer. Printful is an example of a clothing store that runs a print-on-demand model. Customers can select from categories like women’s, men’s, kids’, and youth clothing and then, customize clothes with inscriptions, labels, and prints.
Printful’s home page The key benefit of a print-on-demand model is that it’s easy, cost-efficient in implementation, and fits start-ups companies that deal with limited numbers of orders. The main disadvantage of this model is low returns. Private Label With the private label model, you buy blank clothing items that come with no prints, logos, and then add your custom design to them. This business model is something in the middle between print-on-demand and designing a clothing line from scratch. You should find a private label-clothing manufacturer to produce your clothes. The major advantage of the private label model is that you have access to more customization in comparison to a print-on-demand model, but fewer expenses than cut-and-sew. The main disadvantage of this business model is that you need to deal with fulfillment and inventory management on your own. Dropshipping A dropshipping business model enables you to sell apparel directly from distributors. With a dropshipping model, you don’t have to care about things like inventory, stocking, shipping, and packaging, that can help you save the budget.
However, there are some drawbacks. For example, you won’t be able to create a one-of-a-kind brand. You’ll always be competing with hundreds of other ecommerce businesses who are selling the very same clothing items as you. A clothing line from scratch This business model fits ecommerce businesses that don’t want to compromise on design and plan to create their clothing brand online from the ground up. With this model, you are in charge of designing your clothing line, manufacturing, stocking, and shipping. Thus, you can make your fashion brand as unique as possible. The key benefit of designing a clothing line from scratch is that you can make your fashion brand as unique as possible and customize it to your specific needs. However, there are also a few disadvantages of this business model, as you should deal with a lot of management, be in charge of coordinating the manufacturers, stocking and distributing your clothing item, etc. Be ready to invest a lot of money and be patient as it will take some time to launch your first line.
Check out our article about types of ecommerce business models to help you make the right decision for your clothing business. Create a business plan Just like any other ecommerce business, an online clothing business will fail if you don’t have a good business plan. A business plan is crucial for new businesses that want to get funding for their business venture from investors. A solid business plan for a clothing business will help you outline your objectives, figure out business opportunities, spot potential obstacles, evaluate what resources you require, and evaluate the viability of your growth plans before you move to a new step. Business plan An effective business plan should outline who’s involved in the business and their responsibilities. You’ll need to give a detailed description of how your clothing line is going to start, grow, and scale. Your business plan should include such components as an executive summary, company description, products and services, market analysis, marketing plan, business operations, finances, and appendix.
Check out more details on the structure of business plan in our related guide. Guides & Advice How To Start An Ecommerce Business: The Ultimate Step-by-Step Guide READ MORE Find clothing manufacturers No matter what the size of your ecommerce business, finding the right manufacturer is a significant part of any clothing brand success. To begin your search for the right manufacturer, ask for the contacts from your fellow sellers. Some of the greatest business partners come from referrals. Google is also a great resource to start searching for potential clothing manufacturers. It can generate a broad range of search results based on your niche. Don’t forget to network at trade shows, conferences, and wholesale markets. At such events, there are a great number of potential manufacturers at once. That will save you weeks of search efforts. Choosing a manufacturer who is credible and trustworthy is challenging, but don’t worry we came up with the guide on how to find a manufacturer to make the whole searching process a lot easier.
Now comes the fun part: building your online clothing store. So, how to build an online clothing store? The key factor in creating the design of your online store with necessary functionality is choosing the right ecommerce platform that meets all your business requirements. There are a great variety of ecommerce solutions to select from, and you can narrow down your choices by taking into account such factors as pricing, functionality, ease of use, design options, performance, security, scalability, SEO (search engine optimization), payment options, and a lot more. Need help choosing an ecommerce platform? This video guide will help you select the right one for your business. As a website development company, we recommend you to use Magento to build an online clothing shop. Magento is a scalable open-source solution that fits small and enterprise-level businesses. The platform is used by many famous clothing brands, like Nike, Christian Louboutin, Helly Hansen, Lacoste, Mikimoto, and more. If your fashion clothing store deals with multiple products and the website is expected to manage large traffic, this is the best solution for your ecommerce business.
Build your website on any ecommerce platform with Elogic We'll help you choose the best tech solution for your fashion brand and implement it VIEW SERVICES Market your online clothing store You’ve launched your online clothing store. The next step is to implement your marketing and sales strategies. These days, social networking (Facebook, Instagram, Twitter) is an excellent way to market your online clothing store. Instagram is the best photo-based network for fashion brands, as you can demonstrate high-quality photos of your trending products and link these clothing items to the product page. Don’t forget to use hashtags so shoppers can find your products without hassle. Facebook is another great social media to market your online boutique. Their ads system is easy to navigate, allowing you to target your social media audience. To generate traffic to your fashion store, you just need to create an appealing advertisement, set it up, and monitor analytics. Remember to determine how much each click to your ecommerce site costs you, and how you can enhance that. Consider email marketing and content marketing. Both are amazing free tools to earn traffic over time. Content marketing enables you to add value to the store by discussing topics that your customers will be interested in. Abandoned shopping cart emails can boost conversion rates and recover sales.
Men's Big And TallOne last thing that we haven’t discussed so far are SEO (search engine optimization) and Google Adwords. Add highly searched keywords to your store to appear at the top of Google’s results. It’s also crucial to structure your website so that all the content can be easily indexed by Google’s web crawlers. Optimize your meta descriptions and page titles. There are a large number of other sales channels, but if you focus on the mentioned strategies, you’ll be able to reach enough customers to make your business profitable. Time to make your first sale! If you’ve made it this far, you now fully aware of how to build a fashion brand online and are ready to start selling. It may seem a bit challenging at first, however, just concentrate on one step at a time and proceed further from there. We’ve worked with many fashion retailers, helping them build and support their Magento-powered shopping platforms and we understand that each fashion business has its unique requirements. If you need to receive a more detailed estimation of online retail startup costs or you want to know more about how to start an online apparel business, fill in the form below, and our managers will contact you shortly.
Types Of Clothing A guide to the many different types of clothes Clothing – also referred to as clothes, apparel or garments – are typically items made from fabric and other materials that are worn on the human body. There are clothing ‘types’ based on setting: Business attire – worn for work purposes Casual wear – worn as standard clothing Formal wear – worn for events such as weddings Lingerie – under garments worn for support and / or decoration Sports wear – worn for athletic activites like running And ‘types’ based on gender and age: Baby clothes – worn by babies and toddlers Childrens wear – worn by children aged from 2 upwards Menswear – typically worn by those who identify as men Womenswear – typically worn by those who identify as women But clothing can also be broken down into different types of clothes based on garment:
To make this the most conclusive list of clothing types, let’s look at the above list of garment types, and break it down further with descriptions and photos! Bloomers Bloomers are an undergarment worn on the lower body, usually with an elasticated waist, and often finished with lace on the hem of each leg. They were created in the 19th century to be looser and more lightweight than the dresses worn by women which were at the time made from heavy weight fabrics. Although not designed by her, bloomers are so called after Amelia Bloomer, the women’s rights activist from the 19th century. Blouse A blouse is an upper body garment, found in womenswear. Similar to a shirt, the blouse can be:
Blouses are often made from a lightweight fabric than their ‘shirt’ counterparts, and often have more interesting details, such as lace collars, gathering, pleats, pin tucks and more. Think of a bodysuit as a leotard with a snap opening under the legs and you’re on the right track! Bodysuits are usually made from skin toned knit fabrics so that they can offer a little modestly when wearing low cut dresses . Bras are worn by women to support the bust. They come in different styles, with different cuts, shapes and levels of support too. Three plus size women wearing bras. On the left is a tall white woman with long ginger hair, in the centre a shorter white woman with dark brown hair and on the right a tall black woman with curly brown hair. Bustier
The bustier is an upper body garment that fits close to the bodice, with straps on the shoulders. There is not usually boning in a bustier, but it is made up of many sections, similar to a corset. The most famous and easy to recognise bustier is the one John Paul Gaultier made for Madonna! The caftan (also spelled as kaftan) is a loose fitting garment made popular in the 1950s by Christian Dior. Traditionally it was open at the front, though in the 2000s they have often been created closed as a simple pull-on style dress or cover up. Kaftan - Photo by Malcolm Tam We’ve all worn cardigans knitted by our grandmas right? Much like a sweater, cardigans are made from knit fabrics and have a front opening. They can be zippered, but a button opening is more popular. They were made famous in the 1920s by Chanel as part of the two and three piece sets with skirts. A cloak is worn as an overgarment which can cover just the upper body, or be longer in length reaching the thighs, knees or even ankles.
They typically have slits in the front for the arms to exit as and when needed. A coat is similar to a jacket, but longer in length and designed for colder weather. They’re more of a winter garment and can be made from heavy weight fabrics such as wool, with interlining added for extra warmth before the lining Is added. Historically corsets were worn under clothes such as dresses and laced up very tightly to ‘cinch’ in the waist so that it was as tiny as possible. Since 1987 when Vivienne Westwood added corsets into her collection, other fashion designers have followed suit, and corsets are now a well used type of clothing used in dresses and as separate pieces! Corsets differ from bustiers in that they use ‘stays’ or ‘boning’ to provide structure and support. These can be metal, plastic or polyester boning. A dress is a garment which hangs from the shoulders, covering the upper body area, buttocks and thighs. It can be close fitting ot loose and airy. Stylistic variations mean that dresses can also be strapless, which requires them to be closely fitted to the upper bodice, and can also fall to any length between thigh and floor.
I have an indepth guide to the different types of dresses if you’d like to learn more. Worn by women during the World Wars, dungarees were originally workwear for men. They’re made up of trousers, a front and back bib, which are secured together with should straps. Now worn by women and children more than men, the dungaree has become a firm favourite, being made of denim, corduroy and vibrant printed fabrics too! The jacket can be either casual or formal, and worn as tailoring or outerwear. An anorak and a bomber jacket are considered to be a type of casual outerwear jackets, while the tuxedo and blazer are tailored jackets.
I have an indepth guide to the different types of dresses if you’d like to learn more. Worn by women during the World Wars, dungarees were originally workwear for men. They’re made up of trousers, a front and back bib, which are secured together with should straps. Now worn by women and children more than men, the dungaree has become a firm favourite, being made of denim, corduroy and vibrant printed fabrics too! The jacket can be either casual or formal, and worn as tailoring or outerwear. An anorak and a bomber jacket are considered to be a type of casual outerwear jackets, while the tuxedo and blazer are tailored jackets.
Originally known as a type of cotton fabric woven in Nîmes in France, it became a more recognised term as a garment made from denim by Levi Strauss in the 1800s. Jeans in the 2020s come in a range of styles, fabrics and cuts as well as different colours when created in denim! I have a great article on how I made the DIY jeans in the photo below! The sewn waistband on my funky deconstructed Derek Lam style jeans! In the 19th century, a jumper was a short coat-like garment worn by men. It is currently the terms used in the UK when referring to a sweater. Learn more about jumpers with this great guide on the types of sweaters here!
The jumpsuit is a popular garment in the 2020s – with sewing patterns popping up from indie pattern designers the world over! It’s a full body piece of clothing, traditionally with long sleeves and long legs, and also goes by the name of ‘flight suit’ or ‘boiler suit’. A black full length jumpsuit is a type of clothing worn by a women. Kilt Woven plaid or tartan fabric is used to make a kilt, which is worn like a skirt, hanging from the waist down. Traditional men’s kilts can be completely pleated or have the end sections of the fabric left unpleated, which overlap at the front of the body. Women’s kilts are less specific, with the style being influenced by seasonal trends. A traditional man's kilt made from blue and turquoise tartan fabric
Kimono The kimono is a type of robe from Japan which is often used as the basis for dressing gowns, but has frequently since the late 19th century been adopted by fashion designers as a dress trend. This orange and green floral printed kimono is a type of clothing Knickerbockers Despite being a very historical item of clothing, knickerbockers were made fashionable by fashion designer Yves Saint Laurent in the late 1960s. They’re loose breeches – like trousers! – but are gathered just below the knee. Leggings Worn on the legs, leggings have been popular casual clothing for many years but have their historical roots as a cold weather underlayer from the Middle Ages! Modern day leggings are made from an elasticated fabric – usually knit – and are worn very close to the body. They come in different lengths too, from full length – waist to ankle – to low rise capri length and more!
These mint green skintight leggings are a type of clothing Legwarmers I recall being forced to wear legwarmers as a school girl during the 80s in the UK! Back then they were cyclindrical, knitted by hand and worn on the legs, between our knees and ankles. They could be hidden under our school trousers or worn with mini skirts to make a fashion statement. Cream colored knitted legwarmers Leotard An item of clothing that I hated wearing when younger, the leotard covers the body from the crotch to the shoulders. It was first worn by Jules Léotard, a French trapezist, in the 19th century and since then has become popular with disco lovers and dancers. It’s now made from a variety of fabric types for both activewear and casual wear needs.
A black with gold sparkles leotard worn by a slender woman with long brown hair. Panties Panties are an underwear worn by women on the lower body parts. Also referred to as knickers in some countries, they can be made from knitted cotton fabrics, lace, mesh and more. They’re often trimmed with folder elastic or picot trim for a decorative finish as well as to finish the raw edge of the fabric. Coral pink lace panties worn by a slender white woman. Pants / Trousers Worn on the lower body to keep the legs warm and covered, pants (or trousers as they’re also known!) are an iteration of the early 19th century knickerbockers, and have been worn by women since the 1920s.
Back then the legs of trousers and pants were baggy in style, and it wasn’t until the 1970s that it became acceptable for women to wear pants to both casual and formal occasions. Front view of Eve wearing the finished women's cargo pants sewing pattern! Petticoat The petticoat is a type of underwear garment, worn under skirts and dresses as an extra layer for warmth. They’re not as commonly worn in the 2020s as they were when I was growing up in the 1980s – I recall my gran making petticoats for herself and her sisters whenever she bought a stash of silky fabrics. Playsuits Not disimilar to a jumpsuit, a playsuit is shorter in length on the legs. Made from a variety of fabrics and cut in as many styles, a playsuit is a great contemporary piece of clothing – if you can handle taking the entire thing off to pop to the toilet!
Playsuits are often also called rompers when referring to those designed for women! A summery yellow daisy playsuit worn by a young white woman is a clothing type Poncho Ponchos originate from South America, and look a lot like big blankets with just a simple opening through which we place our head. My other half has several which he uses to keep warm in the winter months. They can be solid in color, or created with different designs when woven. Pyjamas Pyjamas are worn by women, men and children as nightwear, but are increasingly made popular as evening wear by current fashion designers. This ‘nightwear’ as ‘evening wear’ trend started a century ago back in the 1920s. Asian woman laying on a bed with a blissed expression wearing navy blue and white polka dot pyjamas
Sarong The sarong is a traditional piece of clothing worn by the women of Bali and Tahiti but has been a popular summer garment since the 1940s! It is a long piece of fabric which can be worn either wrapped around the lower part of the body and tied at the waist to look a little like a skirt, of wrapped around the upper body and tied at the neck so that it acts a little like a dress. Shawl Another item of clothing made from a square piece of cloth, the shawl acts as a cover up. The fabric can be lightweight for evening wear shawls or cut from wool and used to keep warm. A longer version
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